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Profit from Purpose instead of Profit as Purpose.
Profit from Purpose instead of Profit as Purpose.
This article was originally published on LinkedIn on May 11th, 2015, but if anything it is even more relevant now than it was, almost four…
Mauricio Longo
Mar 14, 2019
The Watchamacallittech company
The Watchamacallittech company
The main concern, right now, for companies that were born before the turn of the century, should be digital transformation. Riding in with…
Alexandro Strack
Dec 1, 2018
Preserving and Strengthening your Company Culture
Preserving and Strengthening your Company Culture
The existence of a positive culture, which encourages experimentation and the questioning of premises, is the primary indicator of a…
Mauricio Longo
Nov 20, 2018
It’s the Culture, stupid!
It’s the Culture, stupid!
In a recent presentation at an event in Sao Paulo, Gartner presented data from a survey that showed that 39 percent of respondents believe…
Mauricio Longo
Nov 14, 2018
Digital Transformation — Seldom have two words been so abused
Digital Transformation — Seldom have two words been so abused
Anywhere and everywhere you look you find articles, videos, and presentation regarding Digital Transformation. Even in an industry so full…
Mauricio Longo
Aug 13, 2018
CaaS — The future (or lack there of?) of the Auto industry?!
CaaS — The future (or lack there of?) of the Auto industry?!
Recently we’ve seen news of companies such as Uber and Google teaming up with players from the auto industry to lobby for legislation to…
Mauricio Longo
May 3, 2016
The fantastic future of autonomous cars
The fantastic future of autonomous cars
Unless you have been living on Mars for the past decade, you have probably heard or read something about autonomous cars. Google has been…
Mauricio Longo
Apr 6, 2016
Tesla Model 3 — the world’s most successful crowdfunding campaign
Tesla Model 3 — the world’s most successful crowdfunding campaign
Just last week, Elon Musk took to the stage to unveil the new Tesla Model 3. This new model is Tesla’s first mass-market car and a lot of…
Mauricio Longo
Apr 6, 2016
Science fiction might just drive you out of business
Science fiction might just drive you out of business
Science fiction isn’t what it used to be anymore. What used to be science fiction is now part of our everyday lives and while most aspects…
Mauricio Longo
Feb 13, 2016
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